The statistics on Twitter are still a tricky issue, because, in principle, and unlike Facebook, bird Network does not offer too many choices . Analytical features some of their partners , which means that the official numbers are available only to those who invest in advertising. But we have not had chance to try out what we do not know how accurate it can be. On the other hand, generally require analytical information processing which can take days until, as is the case Insights Facebook. Therefore, we try very interested Shingly.tv , a tool that allows us to "burn" tweets related topics we are interested in real-time .
Shingly Running is very simple and it only requires us to have a Twitter account to use it. Obviously, it is a paid service, but we can try it for free with a limit of 10,000 registered tweets -this will be discussed later. These tweets can be deleted so that when we're done with our free limit, unless we pay, we can reset the counter to 0 to continue using it. We tested Shingly and ultimately we felt that it is a useful tool for real-time monitoring of subjects, a kind of personalized trending topics where Twitter search is maximized, a kind of Search with steroids to avoid we lose nothing.
When we started using Shingly, we will find the obvious: synchronization with the Twitter account . Once we do that, we move to another screen where you should select the keywords you want to monitor the service. In this case, as it was my personal account, I selected the words "music, technology, Apple and Microsoft" and to serve as an example. If this is the first time we're doing this, we have access to the tutorial, this can always be accessed from the top bar at all times, if we forget how to do something.
Registration of keywords works the following way: now, with which I entered I know I'm looking Shingly music-related texts, @ music # music and more. Once you start with this, Shingly begin to "burn" the conversations you find in our timeline. We can pause at any time using the orange button you can see in this screenshot:
To delete all recordings we have so far, we have to press the delete button located on the bottom right of the screen.
Now to the interesting part: what Shingly recorded on our tweets. We find a panel started with a graph that records the amount of tweets with those keywords that have been made in the last few minutes-this is completely configurable, below which find tweets related to our keywords. In the sidebar find a panel from which we can refine the search more, that indicates which of these tweets have a URL, from which devices were made, what kind of users, and more.
We'll admit that we searched quite broad. Let's sharpen our terms a bit more to see if Shingly is really working.For example, I modified the search term for "Bitelia" and "ALT1040" to know what is being said on Twitter about our beloved publications. This will help us to have a more effective monitoring : As with all things, the more closed are our keywords, the more effective the job the application. In this case, when we turn to join the panel, we will have more concrete results. We have to let time pass until we can find them: The more refined are, the longer it takes to record tweets. This is normal.
What do we think? It is a very useful tool to monitor keywords closed , we do not provide many results. If, for example, we are doing a competitive analysis of a big brand, we serve because users generally do many tweets in a short time. But the more we limit our search, we can find more useful service.
This is how we think Shingly is a perfect tool for community managers and social media managers who have to be well aware of the feelings of the community on a particular topic, for bloggers who want to know what readers are saying Articles -also can track URLs, and for ordinary users who want to know what is being said about a particular topic. With a free account, we can "burn" up to 10,000 tweets, and then reset the counter to 0-without having a record of previous recordings-and continue to use it with another issue that we seek.
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